Don’t you love seeing your Instagram posts brimming with likes?
Instagram is one of the most popular social networks in the world, with millions of people logging in and liking content every day.
But getting likes on your photos and videos isn’t as easy as it sounds. Good content only gets you so far.
If you want to learn how to get more likes on your Instagram content, keep reading. Below are 8 tactics to boost your Instagram likes and increase your reach on the platform.
The Ultimate Guide to Instagram Marketing for Small Business
1. Post excellent content
The start of getting more likes on Instagram is to post great content.
For followers who keep coming back and double-tapping on your photos, they have to be sure that you will continuously be uploading great quality photos and interesting captions.
However, giving your audience what they want to see does not mean you have to post the same sort of photographs again and again. Aim to tell a story with your feed, post videos, change filters, and keep things interesting.
2. Tell a story with your caption
It can be easy to overlook the caption once you’ve taken a good photo, edit it, and have it ready to post. Captions are an incredibly important element for your photos.
Telling a story with your captions gives your followers a little bit of information about you as an expert and the context of the photograph.
Successful Instagrammers not only tell a story with striking visual images but also by showing a behind-the-scenes narrative that people want to hear.
3. Stick to a schedule
Your followers want to know when to expect a new photo or video. Consistency and rhythm are key.
A lot of this will be based on how much content you have to post. If you find yourself browsing beautiful images and start posting daily, you’re going to have to keep queuing a photo for each day to keep up the pace.
Creating a content calendar for your Instagram account will help you keep up a consistent posting rhythm and improve your chances of getting likes.
The last thing you want is to update your account once a day or once a week and then disappear for weeks. While taking a break from social media may seem like a small thing, it will get in the way of building a loyal following and community.
4. Interact with followers
Your followers want to know that a real and active person is behind the incredible content you share. Don’t hesitate to contact your followers to show that you are not an Instagram bot; it is a great way to let them know that you appreciate their comments and likes.
Also, consider checking out your followers’ accounts and liking some of their content. You don’t need to like every single photo, but show you care and interact with them.
5. Use hashtags
Hashtags are among the best tools to help your posts show up to more users. However, while hashtags are an excellent way for your content to be seen by users who are not following your account, it is not always the best strategy to get more loyal followers.
Using general hashtags such as #like or #cat will not get you as much publicity as you would expect because these photos are quickly buried under more recent photos of other users.
Using more unique and specific hashtags (#catsdeinstagram) that speak to the topic of your account will work much better than using a bunch of general ones.
Although using hashtags is a great way to reach strangers, they should be relevant to the content you are posting. By using too many hashtags, it can seem like you’re just trying too hard.
6. Add a location
One option to get likes and followers in your region is to use a location in posts. When you click on the address of a tourist spot, stores, or even cities, all publications that added the location will be displayed. The most liked posts will be shown among the most relevant content by geographic location. To use this feature, click on “Add location” after writing the caption of your post.
7. Develop an attractive theme
An excellent way to get Instagram likes is to maintain a specific theme for your account. For example, you may only post black and white photos, or specialize in landscape photos.
Having an account on a specific topic and with a unique theme can help you position yourself as a reference in a particular industry, as well as get followers and likes from interested users.
8. Use filters
Another tactic to grow your Instagram account is to use filters. There is a range of pre-set filters on the Instagram app as well as a ton of third-party apps you can use to filter your photos.
Basically, filters add a subtle but powerful change to your photos that make them stand out to people scrolling through Instagram. Your unique theme could be the use of a standardized filter for all photos, for example.
This article has shared 8 expert tips on how to get Instagram likes and increase the reach of your account. These tactics include:
- Quality content
- Interesting caption
- Sticking to a Schedule
- Interacting with followers
- Using the right hashtags
- Adding locations
- Having an attractive theme
- Using photo filters
If you keep using these tactics consistently you’ll grow your Instagram likes in no time! We hope the information we have provided has been helpful, thanks for reading.
Guest author: Dennis Gulsen is a social media blogger. He was always a social media and internet enthusiast. So, he began optimizing websites and e-commerce sites. Later, it was found out that social media is a perfect area for marketing. No matter the product, social media offered a lot for selling and promoting goods. So Dennis decided to become an expert in social media and the world of the internet.