I’m not here to lie to you: Sheltering in place is getting pretty old. I do count my blessings, of course. My family and I are healthy. My wife and I both can work from home; our kids are pretty great; we
" srcset="https://www.jeffbullas.com/wp-content/uploads/2020/05/How-to-Do-a-Reputation-Audit-for-a-Brand-768x431.jpg 768w, https://www.jeffbullas.com/wp-content/uploads/2020/05/How-to-Do-a-Reputation-Audit-for-a-Brand.jpg 810w" alt="How to Do a Reputation Audit for a Brand" data-sizes="(max-width: 768px) 100vw, 768px" /> Many sources create a brand’s reputation. Getting positive feedback, responding to trends, being aware of competitors, gleaning audience insights, and establishing relationships with customers
How to write briefs that deliver great design work In an increasingly crowded world, design work is key for businesses as they fight for mental availability through distinctiveness and clear branding. As businesses put design at the heart of their processes, there
Working with clients that aren’t a great fit can feel a lot like a dysfunctional relationship. Everyone is unhappy, no one feels understood, and try as we might, things rarely ever turn out good on the first try (or second, or
Content licensing Basics Content licensing is a practice that stems back to the earliest days of online media. You’ve probably seen it happen with television, newspapers, and magazines. If you’ve ever purchased a stock photo, for instance, you’ve purchased a license to
There has been no greater disruption to business in the modern era than the COVID-19 pandemic. For many, it seems as though the world has stopped turning. For marketers, it seems as though now is the worst time to try to
The rapid evolution of digital marketing gave rise to thousands of wonderful online tools. And, to be honest, these tools are making our lives a lot easier, especially now when most of us are forced to work remotely. But you can never
A content marketing planning tool to help marketers generate ideas for the most engaging content types for their audiences We created our Content Marketing Matrix to help our members audit their content marketing assets as part of creating a content marketing strategy.
The DigitalMarketer staff is back with more recommendations to fill some time while you quarantine. We hope you enjoyed the books that we suggested (and learned something new along the way), but now we’re changing our medium of choice to podcasts. Podcasts
‘Download Houseparty!’ is the ‘add me on Insta?’ of March 2020 – the social call to action of an international society living through isolation. While Zoom has emerged as the video conferencing system du jour for the 9-5 crowd (as well as the